Customer Service is the New Marketing - Tony Stubblebine (CrowdVine)

Tony Stubblebine

Mill Valley, CA

37.907623, -122.548172

www.stubbleblog.com/

About: I'm the founder of CrowdVine, author of Regular Expression Pocket Reference, and former employee at Wesabe, Odeo, O'Reilly, and MasterCard.

We decided early on that we didn't want venture capital, so we had to go out and get revenue immediately. I find that I spend a lot of time doing "sales" but that most of my business comes from referrals. Is customer service the new sales?

Title Owner, CEO

Organization CrowdVine

Interests poker, sports journalism, bad and almost-great movies

What topics are on your radar? open social networks

What topics are you an expert in? regular expressions, social software, third-rate points of interest in san francisco

Photos:

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Twitter Stream:

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>> Too many people in this session. Hot. No discussion.

>> Flying home for kati's bday. HAPPY BIRTHDAY!!!

>> Wondering what three words will describe me @ #foocamp. I've only had a good answer once.

>> @partridge they seems to be preaching to the converted. as someone who hadn't even considered potential controversy, it's unconvincing.

>> @daveIxD yeah, but I didn't realize until just now that you were too. Leaving for CA shortly.

>> Leaving yahoo nyc but without finding candy to steal.

Network

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	Christian Jurinka fan


	Amber Neill fan


	Zane Safrit (mutual) fan


	Michael Habib fan


	Trent Bigelow (mutual) fan


	Lee Down (mutual) fan


	Cameron Walters fan


	Ted Grubb fan


	Lane Becker (mutual) fan

Comments

Trent Bigelow:

Hi Tony. I'm working on several similar projects. Definitely want to hear what you think of Elgg. Thanks for making CrowdVine for us!

Lee Down:

Is customer service the new sales? You bet your A$$!

I've been pushing for significant changes in how we sell for quite a while now. In fact, I refuse sales roles vehemently. On the other hand, I have the power and potential to be the most successful salesman ever, were I to apply myself. I am that believable. How that happens is relationship.

Reading a recent Forrester Research report, they said what I've long been saying, "the classic marketing funnel is broken. Only 13% of consumers buy products because of advertising. Companies must develop a new approach: Engagement."

This is what I do. I do it best face-to-face, voice-to-voice, and one-on-one whether online or not. Rapport, trust, and sharing knowledge and information. Leave the selling to the consumer.